Find out why your idea fails. Before you build it.
Put your idea in front of thousands of simulated buyers, let them argue about it, and get a clear go-to-market answer: who to sell to, what to charge, and whether to build it at all.
The full report adds who to sell to, the price to test, every competitor, what to change and 12 voices from the crowd.
How it works
Paste your pitch or drop in a one-pager. We pull out the product, the customer and the price.
Any of 110 countries, 90+ industries or your own, plus role, income, habits and attitude.
Thousands of distinct people read it. Most shrug. A few lean in. Then 12 of them argue it out, loudly.
Build it, narrow it, rethink it or stop. Who to sell to first, what to charge, your top 3 competitors and the gaps they leave.
From idea to first customer
One crowd test, then the tools that build on it. Progress saves at every step.
- 1Describe it
Your idea, in your own words
- 2Pick the crowd
Who, where and how many
- 3Get the verdict
Build it, narrow it, or rethink
- 4See the market
Competitors, gaps and the price to test
- 5Build the plan
Game Plan, market analysis, canvas, business plan
- 6Launch
Brand strategy, then week 1 of your plan
A report you can act on in five minutes
No dashboards to decode. Four plain answers first, then the evidence behind them.
- ✓Should you build it, and launch it?
- ✓Who to sell to first
- ✓What to charge, from what people said they would pay
- ✓Your top 3 competitors and the gaps they leave
- ✓What to change, in their words, with the fix for each
- ✓What to do next, in order
- ✓Plus a separate Game Plan to download
Overall only 118 of 1000 are warm, but 41 of 132 SMB owners are. Start there and ignore everyone else for now.
Then, your Game Plan
A second report, included with credits: from the verdict to your first paying customer.
The biggest risks, and a cheap way to test each one with real people.
What to build first, what to leave for later, and the fastest way to build it.
Week by week, from first conversations to first paying users.
Improvements from what the buyers asked for and pushed back on.
A landing page headline, ad hooks and a first email, ready to test.
Five questions to ask real customers, aimed at the doubts the crowd raised.
Download the full report and the Game Plan as two separate PDFs.
Ask the crowd, not a guess
| Crowd Before | Surveys | Agency research | Guessing | |
|---|---|---|---|---|
| Time to an answer | Minutes | 2 to 4 weeks | 1 to 3 months | None |
| Cost | From $4.99 | $500+ | $5,000+ | Free, until it fails |
| Who buys, and at what price | ✓ | Sometimes | ✓ | ✗ |
| Competitors and their gaps | ✓ | ✗ | ✓ | ✗ |
| A plan for what to do next | ✓ | ✗ | Sometimes | ✗ |
Loved by founders
What early testers say after their first run.
« It told me nobody would pay for the thing I had spent two months on. Annoying, and exactly what I needed. »
« The price advice alone paid for the credits. I changed my pricing page the same afternoon. »
« Finally something that does not just cheer me on. The competitor gaps section was gold. »
« The twelve voices arguing was the best part. I heard objections I would never have asked a friend about. »
« Five minutes from pitch to a go-to-market answer. I use it before every client brainstorm now. »
« I narrowed my launch to one segment because of the report. Much calmer first month. »
Tried Crowd Before? Tell other founders what you think.
Simple pricing
No subscription. Pay once, use it whenever you like.
- ✓2 runs, any size
- ✓2 full reports + PDF
- ✓2 reruns
- ✓Game Plan with every run
- ✓Market analysis, lean canvas, business plan and brand, included
- ✓5 runs, any size
- ✓5 full reports + PDF
- ✓5 reruns
- ✓Game Plan with every run
- ✓Market analysis, lean canvas, business plan and brand, included
- ✓10 runs, any size
- ✓10 full reports + PDF
- ✓10 reruns
- ✓Game Plan with every run
- ✓Market analysis, lean canvas, business plan and brand, included
Fair questions
Is this real market research?+
No, and we say so on every report. It’s a simulated market built from realistic buyer profiles, checked against what the real market already shows. Use it to find the questions that kill ideas before you spend months finding them the hard way.
How is it different from asking a chatbot?+
A chatbot tells one story and tends to be nice to you. Here, thousands of people with their own jobs, budgets and habits react separately, the numbers come from counting them, and nobody is allowed to be nice to you.
What is free?+
Sign up and your first idea runs once with up to 100 people, with the full show. The report opens the verdict, the summary, where people drop off and your top competitor; the rest is shown blurred until you unlock it for $5 or with credits.
How does paying work?+
You buy credits once and spend them as you go. There is no subscription. A run costs 10 credits at any crowd size, a what-if costs 5, and unlocking a free report costs 2 credits (or $5). Credits do not expire.
Ready to break your idea?
Your first idea is free. Find the weak spot in five minutes, not five months.
Test one idea free