Pay once. Use it whenever.
No subscription. Your first idea is free. After that, credits pay for runs, full reports and reruns, and they never expire.
- ✓2 runs, any size
- ✓2 full reports + PDF
- ✓2 reruns
- ✓Game Plan with every run
- ✓Market analysis, lean canvas, business plan and brand, included
- ✓5 runs, any size
- ✓5 full reports + PDF
- ✓5 reruns
- ✓Game Plan with every run
- ✓Market analysis, lean canvas, business plan and brand, included
- ✓10 runs, any size
- ✓10 full reports + PDF
- ✓10 reruns
- ✓Game Plan with every run
- ✓Market analysis, lean canvas, business plan and brand, included
Four steps, no surprises
Sign up and test your first idea with 100 people. You see the verdict, the summary, a competitor and the answers to your questions. No card needed.
Pick a plan or buy just the credits you need. There is no subscription, and credits never expire.
A run costs 10 credits with any crowd, from 100 to 5,000 people. Unlocking the full report and PDF costs 2. A what-if rerun costs 5. Every paid run also comes with the Game Plan and all founder tools at no extra cost.
When credits run low, add more. Your past reports stay yours, unlocked, for good.
| What you do | Credits | What you get |
|---|---|---|
| Run an idea | 10 | Your idea in front of 100 to 5,000 people, with the verdict and summary |
| Unlock the full report | 2 | Who to sell to, the price to test, every competitor, what to change, next steps, the PDF, and your Game Plan (a second report to download) |
| Run a what-if | 5 | Change the price, add a feature or a market event, and see how the same people react |
| Game Plan and founder tools | Included | Game Plan, market analysis, lean canvas, business plan and brand strategy for every paid run |
| Idea and name generators | Free | For everyone, no credits or sign-up needed |
| Full cycle | 17 | A run, its full report and one what-if |
About credits
What is a credit?
Credits are how you pay for what you use. One full cycle (a run, its full report and one what-if) is 17 credits.
Do credits expire?
No. Credits stay on your account until you use them.
Does a bigger crowd cost more?
No. A run costs 10 credits whether you ask 100, 500, 1,000 or 5,000 people. Bigger crowds just open up once you have credits.
What if a run fails?
If a run fails on our side, the credits it used go back to your account automatically.
Is there a subscription?
No. You pay once for a plan or a top-up, and nothing renews.
Which plan should I pick?
Starter suits testing one or two ideas. Builder is the best value if you will compare a few ideas or angles. Pro is for agencies and founders testing many ideas.